As a sales leader, you know that social selling is an important part of your team’s sales process. But one of the biggest challenges you may face is how are you going to explain social selling to your sales team from a tactical perspective? How will you outline what social selling will look like? The…

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A few weeks ago, our fearless leader, Dave Elkington, asked the leadership team to become more connected thought leaders in our online communities. How does one become more connected? Wikipedia describes a thought leader as an individual who is recognized as an authority in a specialized field and whose expertise is sought and often rewarded.…

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This article was originally posted by Koka Sexton on the LinkedIn Sales Solutions Blog. Using social networks like LinkedIn have proven to be impactful over the years for sales professionals. Cold calling, though revered by some, is quickly losing its ability to get a decision maker’s attention. There is a blend of the two worlds that is…

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