If you’ve spent any time on this blog, you’ve probably heard me bring up a company by the name of High-Yield Methods (https://www.h-ym.com) and its founder, Dick Lee.
Dick’s been a top-level business consultant for three decades now, but he’s also an insightful blogger on CustomerThink.com, a voracious researcher, and possessor of a wicked sense of humor.
In his “Another Inconvenient Truth About Lead Management” whitepaper, Dick bemoans that far too many CRM software vendors tell their prospects that CRM will magically take care of their bad lead management and sales processes. His precise words were, I believe, “Yeah right. And Santa Claus still comes down our chimney every year . . . .”Read More