Posts Tagged ‘marketingprofs’
Inside Sales Top Method for Lead Generation in 2009 according to Forrester and MarketingProfs
Laura Ramos is perhaps the most recognized expert in lead generation research for B2B. She is a Vice President and Principal Analyst for Forrester. Laura has been studying what she calls the “Marketing Effectiveness Index” which are the most effective methods used by B2B businesses to generate leads since early in 2006. She uses responses from surveys…
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