Smiling multiethnic guy with his friends

Understand how the law of reciprocity can be an effective marketing strategy in social selling in this post. RELATED: Social Selling | A Basic Guide For Beginners In this article: The Act of Kindness in Social Selling Social Selling Definition How My Small Gesture Meant a Lot to Someone Give so Much They Can’t Ignore…

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Do you want more referrals, customers and sales? Bob Burg, bestselling co-author of “The Go-Giver,” has the answer. And it’s really pretty simple. Shift your focus from getting to giving. That’s it. All you have to do is provide more value to others than what you’re asking in return, Bob said during an interview on…

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