Posts Tagged ‘give to get play’
The Give-to-Get Play – How We Built $1.5m in Pipeline With a Simple Audit
In sales, just like in life, you really need to give value in order to get something back. Why would anyone give you 15 minutes of their time so that you can give them a sales pitch about your service or product? Your incentive really needs to be attractive — and you need to talk…
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