Posts Tagged ‘Big Data’
How Many Deals Are You Missing Out On Right Now?
We live in a world of inside out marketing. We’re guessing at who we are talking to. We are guessing at what we should say to them. We need to rethink how we are engaging with the marketplace. Chief Customer Officer at Big Willow, Neil Passero poses the question, how many deals are you missing…
Read MoreData + Science = Sales Revolution w/Dave Elkington @InsideSales
Enterprise AI has reached a tipping point with enterprise sales. Whatever you call it – machine learning, predictive analytics, artificial intelligence, cognitive computing – this phenomenon is dominating our news feeds. In this episode, CEO of XANT, Dave Elkington presents his thoughts A.I. and how it can effectively be used in the sales process. In…
Read More2 Common Misconceptions About Predictive Analytics
There’s a lot of talk about predictive analytics and big data, but people often confuse the two. Big data refers to the mounting repository of information, whereas predictive analytics is the process that turns that data into something useful. In other words, predictive unleashes data’s potential through algorithms that can actually learn from themselves. This…
Read MoreTaking Big Data to the Next Level With Predictive Analytics
Every day, we create 2.5 quintillion bytes of data. To put that in perspective, that’s over a thousand times more information than in the entire Library of Congress. It’s also over a million high definition videos. And that’s just in a single day. We’re creating so much data that 90 percent of the data in…
Read MoreCNBC Interviews Dave Elkington on the Future of Big Data
XANT CEO Dave Elkington appeared on CNBC in London this week to discuss how the company is democratizing big data for sales teams and companies of all sizes. “Predictive analytics is the next phase of enterprise software,” Elkington told CNBC. The XANT sales acceleration platform analyzes more than 100 billion sales interactions from leading companies…
Read MoreXANT CMO Mick Hollison Reveals How Sales Teams Are Leveraging Predictive Analytics
It’s getting harder and harder to distinguish sales from marketing. Glenn Gow, from Crimson Marketing, recently interviewed XANT CMO Mick Hollison on the Moneyball for Marketing podcast to address this timely topic. Hollison revealed how smart sales teams are taking a page from marketing’s playbook by using predictive analytics and big data to close deals…
Read More13 Insanely Useful Predictive Analytics Resources
Predictive analytics holds a lot of promise for the modern sales and marketing organization. Smart companies are investing in the power of Big Data to pinpoint the most profitable prospects. But it also raises tricky questions and creates new challenges. The technology that enables us to glean unprecedented insights from data is advancing at a…
Read More4 Big Data Questions to Supercharge Your Sales
Some people talk about Big Data. Jason Garoutte lives and breathes it. As chief marketing officer for Mintigo, he has valuable insights into how data is revolutionizing sales and marketing. Garoutte covered this timely topic during his presentation at the Inside Sales Virtual Summit. You can view his presentation in the YouTube video below.
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