4 Inside Sales Association Resources You Can’t Live Without

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Inside Sales Association Founder Bob Perkins

American Association of Inside Sales Professionals Founder Bob Perkins is happy to see industry growth.

Where do you go to find answers to your most pressing inside sales questions?

A mountain of information is available online. Time is such a precious commodity, though. Sometimes you just need a go-to source, somebody you can trust to hit you with the good stuff.

The American Association of Inside Sales Professionals (AA-ISP) provides a powerful online resource that’s jam-packed with actionable advice from industry experts. In addition to facilitating learning and networking through its popular AA-ISP Leadership Summit, the association is building a first-class knowledge center.

Let’s take a look at four inside sales association resources that you might not know about, but are well worth your time.

1. Ask an Expert

The coolest — and perhaps most useful — feature on the association’s website is called Ask an Expert. You can post any question you have about sales process, compensation, motivation, productivity, technology or anything else that keeps you awake at night.

It’s an amazing opportunity to get your toughest questions answered by industry leaders with decades of experience. AA-ISP founder Bob Perkins and COO Larry Reeves are active participants, often offering detailed answers to members’ questions.

Ask an Expert is a great way to tap into the collective wisdom of inside sales leaders, trainers, consultants and service providers in an open online forum.

2. Best Practices

Whether you’re looking for leads in all the wrong places, trying to find a way to close deals faster, or have been worrying a lot lately about all of those ugly cliches your sales reps keep using, you’ll be exceedingly pleased with what you find on the association’s website.

Here’s a sampling of the hot topics addressed at www.aa-isp.org:

  • New Trends in CRM
  • The 7 Keys to Highly Effective Selling
  • Outbound Prospecting Best Practices
  • 10 Easy Ways to Close Deals Faster

 It’s kind of crazy how much valuable information you can find on this site.

3. Conference Presentation Slides

AA-ISP conferences are definitely worth attending. Even if you can’t physically attend these awesome conferences, you can gain solid insights from the presentation slides posted online.

Soak up industry trends, learn about leadership culture, discover the power of playbooks and so much more.

Find XANT President and founder Ken Krogue’s presentation on industry growth and see LinkedIn’s advice for using its online network as an effective social selling tool. Heady stuff, indeed. But it’s all there, because that’s how Bob and Larry roll.

Here’s a 2013 Leadership Summit Recap, for your viewing pleasure …

4. Webinars

Some of you would rather listen to a webinar than read blog posts like this one. I get it. So, you’ll undoubtedly be delighted to hear that the association invests in high-quality digital content.

Training Tuesdays, for example, allow frontline staff and managers to devour digestible nuggets of inside sales wisdom. These 30-minute workshops take place on the second Tuesday of every month.

Past webinar topics include:

  • How to Get Your New Hires up to Speed Fast
  • Effective Listening and Discovery Techniques
  • The Art of Virtual Presentations
  • Cold Call Clinic
  • The Science of Effective Training

AA-ISP, as the inside sales association, has done a good job of creating an important industry resource. Those who use it wisely will surely prosper. So, give it a gander and let us know what you think.

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