9 Ways A Predictive Dialer Can Increase Your Business
Learn the different ways a predictive dialer can increase your business’ efficiency, productivity, and ultimately, help boost your business, in this post.
In this article:
- Can Improve Productivity Through the Use of Efficient Algorithms
- Automatically Assigns Calls to Available Sales Representatives
- Blends and Manages Inbound and Outbound Calls
- Organizes and Manages Client Database
- Keeps the Database Up-To-Date
- Ensures Equal Workload Among Sales Representatives
- Improves Individual and Team Performances
- Allows Sales Managers to Track Sales Rep Performance
- It’s Cost-Efficient
Why You Should Use a Predictive Dialer for Your Business
What is Predictive Dialer? A predictive dialer is a smart system that processes outbound calls and manages them. It uses computer algorithms to dial the phone numbers stored in its database and continuously assigns calls to sales representatives.
1. Can Improve Productivity Through the Use of Efficient Algorithms
The predictive dialer’s efficient computer algorithms can determine how long it takes each sales representative to complete a call. It can also predict when it should start dialing the next number to start a new call.
Predictive dialer software can analyze the number of calls it should make. To achieve this, it draws data from the following sources and factors:
- Call drop ratio
- Number of available sales reps
- Number of lines that are operational
- Average time spent by each sales rep on a call
Based on this data, it can adjust its dial ratio and call frequency. As a result, the predictive dialer system can increase the efficiency of sales reps.
Now, reps can maximize the time they spend making calls. The system allows them to handle two calls within the same time it would have otherwise taken them if they didn’t use a predictive dialer.
2. Automatically Assigns Calls to Available Sales Representatives
The predictive dialer is intelligent enough to detect if a sales rep is available to take a call. It automatically assigns the next call to an available rep, which means they can’t choose which call they will entertain or ignore.
This process requires all sales reps to be competent enough to handle any call. It also prevents them from displaying bias over which prospects and customers they will attend and entertain.
3. Blends and Manages Inbound and Outbound Calls
If your business deals with both inbound customer service and outbound sales calls, the predictive dialer system will greatly benefit you.
It blends and manages inbound and outbound calls. This means it can work hand-in-hand with an automated call distribution system to assign calls to available sales reps.
Between these two systems, a predictive dialer has the ability to queue callers when there is no available sales rep yet.
It can also take caller messages, which lets the reps know what the caller needs. If the customer hangs up while on queue, the sales rep can easily call them back and provide what they need.
4. Organizes and Manages Client Database
Another advantage of having a predictive dialer software is you can organize and manage your database for clients. The software keeps all records relevant to your business, so you can always pull up the data when you need to.
The dialer detects call results and archives the records under specific categories in the client database. It can adjust the structure of the call based on its previous records.
To ensure that your sales reps can cover all leads, the software provides a list of numbers that were busy and not picked up. In turn, they can call these numbers again.
The software also maintains a list of numbers that belong to people who don’t wish to receive your sales reps’ call again. This client management system keeps your sales team from wasting time calling numbers that do not have the potential to generate sales.
5. Keeps the Database Up-To-Date
Having a predictive dialer ensures you have an updated client database. There will be no unattended caller as the software keeps a list of numbers that require a callback.
The person’s preferred call time is also recorded, so the dialer automatically contacts them on the specified time.
Even prior to taking the call, sales reps can keep themselves updated with the callers’ concerns through relevant information provided by the software.
6. Ensures Equal Workload Among Sales Representatives
Since the predictive dialer is an automated system, sales reps and managers can expect an equal distribution of workload among the team.
Sales reps receive and handle a steady stream of calls from the dialer. It is up to them to make the most out of each call they handle.
7. Improves Individual and Team Performances
The continuous and automatic stream of calls allows sales reps to be more productive. Once they get used to the predictive dialer process, their efficiency will eventually improve.
Everyone has a chance to up their skills in selling and handling concerns over the phone. This system also challenges them to manage their time wisely with each call.
Once the dialer software learns call patterns, it can apply the data it gathered on the structure of the call. This gives sales reps more time to speak with prospects whom they can convert to customers.
The predictive dialer can increase your sales reps’ productivity. As a result, their morale improves — they can hit their sales targets easier and bring in more profit.
8. Allows Sales Managers to Track Sales Rep Performance
With the predictive dialer software, sales managers can monitor sales reps’ calls and check the call recordings. This lets them know who needs extra help with their customer service skills so they can provide the training needed.
Sales managers can also pull in sales rep performance reports from the system. They can use this data for accountability and to provide a proper evaluation for each rep.
9. It’s Cost-Efficient
It’s worth investing in a predictive dialer since it has a good return on investment. With this system in place, you can provide customers better service, thus increasing the chances of retaining them and gaining higher profit.
Having a predictive dialer ensures a smooth process, from making outbound calls to retaining essential information, within your database. It can truly increase your business’ capabilities and performance.
Automating your outbound dialer system will yield a smoother process for your daily operations. It can also increase your sales team’s efficiency and productivity, which eventually results in higher lead conversions and sales. We hope these tips have helped you learn about the benefits of a predictive dialer.
What tools do you provide your sales reps to ensure that the time they spend on calls is productive? We’d love to hear about them in the comments section below.