When I began working with sales teams, I thought gamification was gimmicky, expensive and provided short-lived results. However, as I’ve worked with more and more sales organizations, I’ve seen firsthand the benefits of gamification. Over time, I’ve observed that most sales teams fail with gamification for two reasons: They’re not strategic in their approach. They…

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How do you motivate and increase the productivity of an already highly optimized business development team? That was the challenge our business development team faced in April as we pushed to outperform ourselves and set a record number of appointments. Many sales organizations struggle to keep their business development reps (some call them sales development…

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