The smooth hand-off of a client from your responsibilities to an account executive is a delicate process. Keep reading to check out the different steps you can take to hand off clients and make this transition smoother for both parties. RELATED: How To Make A Discovery Call To Assist In A Sales Handoff In this…

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Where does marketing end and sales begin? With increasingly self-educated buyers, the roles of sales and marketing are becoming harder to define and distinguish. The most successful teams marry the two functions as closely as possible. Christine Nurnberger, the award-winning VP of marketing at SunGard Availability Services, has mastered the science of aligning marketing with…

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