I just got a tip from John Sutton, a friend of mine at Sendside, who read a survey on a United Airlines flight last week from the United States Travel Association that found business leaders estimate face-to-face selling converts 40% of prospects to customers, while virtual selling (Inside Sales) converts 16%. That means face-to-face selling…

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I first heard of ‘Web 2.0’ from Chris Knudsen and Dave Beisinger, at a vidcast company called 10SpeedMedia.  They were helping us make micromercials to test web video as a new lead generation media.  They told me enough to get me very interested. As my research about Web 2.0 began on Google in the summer of 2006,…

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As always I want to make things clear, and today I’ve set my sights on some acronyms that are used a lot in remote sales: B2B and B2C. What do they stand for? ‘Business to Business’ and ‘Business to Customer’ respectively. Some may argue (and do if you read some of the blogs out there)…

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