Every year, XANT releases its Annual Lead Response Report, based on ResponseAudits of Dreamforce attendees and sponsors. This year’s results revealed improvements in lead response times and persistency, although most companies are still falling well short of established best practices. What is a ResponseAudit? The XANT ResponseAudit determines how well an organization follows up on inbound web leads. The…

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Companies no longer need a crystal ball to see into the future. Predictive technology is here, and it took over this year’s Dreamforce. Just last week, we at XANT launched the world’s first Predictive Cloud to enable any company to super-charge their business with the power of prediction. Predictive tech is no longer a simple…

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Dreamforce 2015 had it all: epic parties on the Dreamboat, world-class keynotes, over-the-top swag, celebrity sightings, cool new technology and so much more. It’s almost impossible to sum it all up in one roundup, but we’re going to try. Here’s a quick look back at the best images, stories and booyah moments from this year’s…

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XANT President Ken Krogue and Steve Richard from Vorsight teamed up at Dreamforce 2015 to deliver a presentation called “Sales in the Cloud.” Let’s buzz through the highlights — and we’ll provide a link to the recording for those who want to take in the full presentation. Ken reminded the audience that inside sales really…

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I attended a session by Maserati at Dreamforce 2015 this week.  During the presentation, I couldn’t help but realize the similiarities between this speedy car company and the experts in sales acceleration technology, XANT, where I work. 1. Global presence Maserati is headquartered in Modena, Italy. They have 400 dealerships worldwide, with 100 dealers in the U.S.…

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The Analytics Cloud Keynote — “Win With Wave” — was an excellent Dreamforce session. I walked away with a better understanding of the Salesforce Wave Analytics product. What I learned is that Wave does appear to be a very good BI tool, giving sales leaders and managers business intelligence and insights into what is happening…

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Dreamforce always creates a lot of buzz, and this year is no different. Let’s take a quick look at five Dreamforce links you might have missed. 1. Salesforce and Microsoft Continue to Broaden Partnership (TechCrunch) 2. Everything Announced at Dreamforce So Far (VentureBeat) 3. Dreamforce: Uber CEO Tells How the Cloud Made Ride-Sharing Possible (eWeek) 4. Apttus CEO Kirk…

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You might be familiar with the popular Hollywood film Moneyball. Moneyball was inspired by the 2002 Oakland A’s baseball team, which, despite a smaller budget, was able to outperform much wealthier teams. Using sabermetrics, A’s leader Billy Beane broke from traditional recruiting to find undervalued players. This example framed the topic for Jim Steele and David…

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Dreamforce might seem like one giant party, but the truth is, there are plenty of after-hour events worth checking out. Here’s a selection of parties that we’ve heard were quite spectacular. 1. DocuSign Party at Ruby Skye 2. CRM Manager Dreamforce Welcome Party 3. AdRoll Roller Disco Image credit: mezzaninecorporateevents 4. #B2BFusion Un-Masquerade Party Image credit:…

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At Dreamforce 2015, Shell Black shared some valuable strategies that can help you implement Salesforce and other SaaS products more effectively. Here are some of the highlights of his presentation, titled “Strategies for Training End Users”: 1. Who moved my cheese? Change makes people nervous and uncomfortable. Communicate the “Why” and “WIIFM” (What’s in it…

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