Posts Tagged ‘btob’
Inside Sales Professionals: How Far has the Modern Marketer Come? – B2B Magazine Asks
In the March 4, 2013 edition of BtoB, the magazine for marketing strategists, the question was raised by Eloqua Inc., a marketing automation company and customers of XANT, if marketers were at the level of what they perceived as the “modern marketer”. The results were surprising. The study, “Defining the Modern Marketer: From Ideal to…
Read MoreTop 25 Digital Marketers Announced by BtoB Magazine
If you don’t know who these people are, you should. BtoB Magazine recently published their second annual Top Digital Marketers 2012 list. Congratulations to these industry leaders who have contributed heavily to the growth of the digital marketing and lead generation space. Top Digital Marketers Scott Anderson – VP—Customer Communications, enterprise group at Hewlett-Packard Co.
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