Ken Krogue blogs about the black hole that executives rarely know about (or choose to ignore) on Forbes.com. According to Ken, and multiple research studies conducted by XANT, 71 percent of leads generated from the Internet are never contacted!
Ken provides some basic actions and metrics that CEOs can use to investigate and compare how their organization is performing. How is your organization performing? Read the Forbes.com post, then use this link to request a free Lead ResponseAudit from InsidesSales.com in order to benchmark your sales organization’s response metrics.
Read the full article on Forbes.com here:
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If you have any questions or topics that you would like to see discussed in Ken’s Forbes.com column or any questions for Ken, directly, please contact Ken at kk (at) www.xant.ai.
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