|Every sales representative executes a ‘cadence’ when they reach out via email, phone, or social media to initiate a conversation with a potential prospect. The art of a cadence is determined based on a myriad of factors, fueled primarily by sales reps’ intuition regarding the company and contact being pursued. However, there are a lot of questions that aren’t always clear when initiating a conversation and creating a successful cadence.
This eBook answers such questions as: how many times should I attempt contact?, how long should i wait between attempts?, what methods are most uses, etc?.
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WHAT YOU WILL LEARN IN THIS EBOOK?
How many times you should attempt contact
How long you should wait between attempts
What methods are most likely to result in a conversation
What messaging will resonate with my potential buyer
When should you give up