Sales Acceleration

7 Must-See Dreamforce Sessions for Sales Acceleration

Christopher Tuttle

Dreamforce, the annual Salesforce convention, is only a month away. Soon, more than 135,000 registrants from over 91 Dreamforce Sessionscountries will flock to San Francisco to hear from Salesforce partners, developers and other industry visionaries.

One of the most popular and valuable aspects of Dreamforce is the breakout sessions. This year, there will be more than 1,500 sessions to choose from.

With so much variety, there’s something for everyone – no matter your industry, company size or role.

You can learn about upcoming features, best practices and new sales acceleration technologies.

To discover the Dreamforce sessions that interest you most, and map out your schedule, Dreamforce offers its Agenda Builder. This useful tool allows you to search for sessions based on subject, presenter and even product type.

For those unfamiliar with the tool, here is a short video demonstration.

Once you’ve started to review the sessions, you’ll need to start filling out your days.

Here are seven Dreamforce sessions we recommend adding to your agenda to accelerate your sales.

1. The Predictive Cloud: Applying Predictive Sciences To Sales

Speaker:  Dave Elkington

Lead scoring is just the first step in predictive analytics for sales teams. The Predictive Cloud will infuse predictive and prescriptive analytics into every aspect of your selling motion. See how an enterprise company like ADP is already reaping the rewards of being an early mover.

2. Moneyball For Sales

Speakers:  Jim Steele and David Rudnitsky

Moneyball changed baseball through science. Predictive analytics is changing sales. Hear Zenefits describe how sales acceleration technology helps target high-value prospects. Discover how sales forecasting is evolving into a predictive science. Jim Steele and David Rudnitsky will share their playbook for increasing sales through science.

3. Sales & Marketing Are Going Hybrid

Speaker:  Mick Hollison

Today’s sales and marketing superstars are embracing hybrid models for lead qualification, social selling and closing deals. Road warriors are selling remotely and marketers are reaching further down the funnel. Come see how companies like DoubleDutch are embracing this hybrid approach to accelerate sales.

4. Sales In The Cloud: The High Velocity Inside Sales Model

Speakers:  Ken Krogue and Steve Richard

Inside sales is growing three times faster than traditional sales. Ken Krogue, president and founder of XANT, will share four trends that have forever changed selling.

Steve Richard, founder of Vorsight, an XANT customer and leading sales consulting firm, will share tips, research and best practices to immediately increase sales productivity for companies expanding their inside sales model.

5.  Achieve Omni-Channel Sales And Marketing Success On Salesforce

Speakers: Gautam Anne, Maria Pergolino, Patrice Arnera and Kent Perkocha

If your brand extends from retail stores to partner channels and e-commerce, see how leaders from across industries are transforming their multi-channel sales and marketing strategies using Salesforce.

6. Learn How Salesforce Is Using Predictive Analytics To Cross-Sell & Upsell

Speakers: Frank Perkins and Sanjeev Somani

This session will provide a glimpse into how Salesforce is leveraging predictive analytics and Wave to transform its own Go-To-Market strategy for cross-selling and upselling its various clouds.

7. Why Data Is The New Sales Manager (And How To Put It To Work)

Speaker: Chris Harrington

Great sales leaders are laser-focused on delivering revenue. So focused, in fact, that they occasionally overlook data that can lead to massive opportunities. The ones who don’t are dialed into the bigger picture. Join Domo for an informative session that outlines how best-in-class sales managers connect the dots to discover incredible insights.

To learn more about which sales acceleration technologies top companies are using, register for the free virtual event below.

SATS15