Press Release

XANT Names Michael Critchfield as Vice President of Sales

Ashley Blanchard

MichaelProvo, UT—August 11, 2010—XANT, the leading provider of software solutions for inside sales professionals, today announced the appointment of Michael Critchfield as Vice-President of Sales. “Our new VP Sales position will help us better serve our clients and act as a powerful internal resource,” said XANT CEO, David Elkington. “We wanted someone with deep solutions-based selling experience, leadership, and a proven track record in SaaS software sales. Michael’s expertise with start-up and SaaS initiatives will help our team’s continued high growth, expand our channel and enterprise sales capabilities, and help us deliver great products and services.” Mr. Critchfield most recently served as COO for Velosum Inc., an SaaS technology company specializing in public safety, medical, and manufacturing solutions. Prior to Velosum, Mr. Critchfield served as Executive VP of Sales for Arkona, Inc., an automotive software company, later becoming Vice-President of DMS Sales for DealerTrack Holdings, Inc., the leading provider of on-demand software and services for the automotive industry, when Arkona was sold to them. Mr. Critchfield has also served in sales and service capacities at Manage.com, Legato, Vinca, Novell, Corel, and WordPerfect. Mr. Critchfield served in the United States Army with a background in Logistics and Counter Intelligence. “It’s exciting to join XANT, and I feel we are positioned for unprecedented growth,” explained Mr. Critchfield. “Lower costs, higher efficiency, and faster close cycles means the inside sales market is revolutionizing the sales world, and is growing fifteen times faster than traditional field sales. My goal is to provide passion, leadership, and hard work to assist XANT in driving the new inside sales industry, and its position as the leader within that industry.” About XANT XANT, Inc. was the first company to combine dialer technologies with a hosted CRM (like salesforce.com) to increase productivity for Inside Sales professionals. XANT’s pioneering research created an entirely new market for immediate response technologies, as data showed that responding to Web leads immediately showed a significant increase in sales opportunities. XANT provides seamless integration with the Salesforce CRM with its award-winning PowerDialer for Salesforce.