Provo, Utah – February 22, 2012 – XANT, Inc. today announced Act-On Software has deployed the PowerDialer for Salesforce 4.0 via the AppExchange, the world’s most-popular marketplace for business applications. As a marketing automation specialist, Act-On was looking for a sales productivity solution for prospecting, and selected XANT for its ease of rollout, feature set, support standards, industry leadership and overall results.
Built using Force.com, salesforce.com’s social enterprise platform for employee-facing apps, the PowerDialer for Salesforce 4.0 is immediately available for test drive and deployment on the AppExchange at:
“It is another validation to see innovative marketing automation vendors like Act-On experience dramatic results and turn to XANT for their own sales automation,” said David Elkington, CEO of XANT. “Marketing firms seem to grasp our value better than anyone.”
“My team loves it. We doubled the number of calls and drove a higher conversion rate.” said Shawn Naggiar, Chief Revenue Officer at Act-On. “The integration with salesforce.com and immediate results for fast-growth companies like ours makes XANT the only obvious platform.”
The PowerDialer embeds communicationstools into the Salesforce.com cloud and enables immediate response to web leads helpingreps sell much more. Marketing companies are especially familiar with XANT landmark research with Harvard Business Review and mentions by Inc. Magazine.
About the Force.com Platform and AppExchange
Force.com is the trusted social enterprise platform for building and running any employee app in the cloud. Force.com powers the Salesforce CRM apps, the more than 200,000 custom apps used by salesforce.com customers such as Japan Post, Kaiser Permanente, KONE, and Sprint Nextel and the more than 1,200 ISV apps built by partners such as BMC, FinancialForce.com and Fujitsu.
Enterprise apps built on the Force.com platform can be easily distributed and marketed through the salesforce.com AppExchange https://www.salesforce.com/appexchange/
The salesforce.com social enterprise platform delivers the most trusted and comprehensive cloud technologies for social, mobile and open apps. It includes Force.com, the cloud platform for employee apps, Heroku, the cloud platform for customer apps and Database.com, the cloud database to integrate the social enterprise.
Salesforce, Dreamforce, Force.com, Heroku, AppExchange, Database.com and others are trademarks of salesforce.com, inc.
XANT is an organically grown sales automation and sales intelligence company based in Provo, Utah. XANT offers patent-pending hosted dialer software and lead management technology for Inside Sales departments in high technology, marketing, insurance, mortgage, online education, non–profits, and more. XANT is one of the most popular members of the salesforce.com AppExchange.
Ken Krogue, President